Neil Patel Digital · Tools

Ubersuggest

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At a glance

Price
from 29 $/mo
Vendor
Neil Patel Digital

Specifications & properties

Key decision factors

Pricing model
Freemium 1

Pricing

Price from
29 $/mo 1
Free tier
Yes 1

Integration

API available
No 1

Limits

Rank tracking frequency
Weekly 1

Capabilities

AI visibility tracking
Yes 1
Report data / suggest a correction

Metrics vs. the category

Keyword database size
n/a
Backlink index size
n/a

Ubersuggest is Neil Patel's low-cost SEO tool covering keyword research, competitor analysis, weekly rank tracking, site audit, and AI search visibility (ChatGPT, Gemini, Google AI Overview), sold as Individual, Business, and Enterprise plans with monthly, yearly, and lifetime billing.

Profile

Ubersuggest is Neil Patel's budget-friendly SEO tool for keyword research, competitor analysis, weekly rank tracking, site audit, and AI search visibility across ChatGPT, Gemini, and Google AI Overview. It's a freemium tool — a free account is available, and paid Individual, Business, and Enterprise plans start at $29/month — aimed at freelancers, small businesses, and solo marketers who want an affordable all-in-one SEO tool rather than an enterprise suite.

Who builds it

Ubersuggest is built and sold by Neil Patel Digital, the marketing company founded by Neil Patel. It's positioned explicitly as an affordable alternative to larger SEO suites like Semrush and Ahrefs, competing primarily on price while still covering the core SEO workflow: keywords, competitors, rankings, audits, and now AI-search visibility. That price-first positioning is baked into the product itself, with plan names and feature sets deliberately mapped against what larger suites charge for comparable functionality.

Core features

  • Keyword research and competitor analysis, covering the core research workflow needed to find and prioritize target keywords.
  • Weekly rank tracking, with position checks scaling from 125 keywords per project (Individual) up to 300 per project (Enterprise), all refreshed weekly.
  • Site audit, for identifying on-site SEO issues.
  • AI Search Visibility / AI Model Insights, tracking brand presence in ChatGPT, Gemini, and Google AI Overview — 10 prompts per project monthly on Individual, 15 biweekly on Business, and 20 weekly on Enterprise.
  • A free account tier, offering more keyword suggestions, weekly rank tracking, and personalized SEO suggestions at no cost, with the option to downgrade from a paid plan back to free at any time.

Pricing

  • Free account: available with limited features — more keyword suggestions, weekly rank tracking, and personalized SEO suggestions.
  • Individual: from $29/month — the entry paid plan, positioned explicitly as cheaper than Semrush ($139–499/month) and Ahrefs ($129–449/month) on Ubersuggest's own pricing page.
  • Business and Enterprise plans scale up rank-tracking volume and AI Search Visibility prompt allowances and refresh frequency.
  • You can cancel your account or downgrade to the free account at any time.

Who it's for

Ubersuggest fits freelancers, small businesses, and solo marketers who want core SEO research, weekly rank tracking, and a taste of AI-search visibility monitoring without paying enterprise prices. It positions itself directly against pricier suites like Semrush and Ahrefs on cost, though there's no API access if you need to pipe its data into your own systems — that's a documented gap versus tools built for programmatic integration. Because the free account already includes weekly rank tracking and keyword suggestions, it's a reasonable starting point to test the interface before deciding whether the Individual plan's added volume is worth $29/month.

Frequently asked questions

What does Ubersuggest cost?

Ubersuggest's paid plans start at $29/month for the Individual tier, positioned by Ubersuggest itself as notably cheaper than Semrush ($139–499/month) and Ahrefs ($129–449/month). Business and Enterprise plans cost more and add higher rank-tracking and AI-visibility allowances.

Is there a free version of Ubersuggest?

Yes. Ubersuggest offers a free account with more keyword suggestions, weekly rank tracking, and personalized SEO suggestions, and you can cancel a paid plan or downgrade to the free account at any time.

What core features does Ubersuggest offer?

Ubersuggest covers keyword research, competitor analysis, weekly rank tracking (125 to 300 keywords per project depending on plan), and site audits. It also includes AI Search Visibility / AI Model Insights, tracking brand presence in ChatGPT, Gemini, and Google AI Overview, with prompt allowances that scale from monthly checks on Individual to weekly checks on Enterprise.

Ubersuggest vs Semrush — which should I choose?

Ubersuggest positions itself explicitly as the budget option, citing on its own pricing page Semrush at $139–499/month and Ahrefs at $129–449/month compared to its own $29+/month range. If cost is the deciding factor and your needs are core keyword research, weekly rank tracking, and basic AI-visibility checks, Ubersuggest is worth testing via its free account; if you need deeper feature depth or an API, compare Semrush's current plans directly.

How often does Ubersuggest update rank tracking data?

Ubersuggest refreshes rank tracking weekly across all plans, with the number of tracked keywords per project scaling from 125 on Individual up to 300 on Enterprise. The free account also includes weekly rank tracking as one of its core benefits.

Does Ubersuggest have an API?

No. Ubersuggest explicitly states it doesn't have any API access plans available at the moment, so it isn't a fit if you need to pull its data programmatically into your own systems or dashboards.