Sitebulb is a technical SEO auditing and crawling tool that scans websites and turns raw crawl data into prioritized, plain-English recommendations across 300+ SEO issues. It's available as desktop software for Windows and Mac, or as the browser-based Sitebulb Cloud, and is built for SEO professionals and technical auditors who want deep site-structure analysis rather than an all-in-one marketing suite.
Who builds it
Sitebulb is developed and sold by Sitebulb Limited as a focused, standalone crawler rather than a bundled SEO platform. Rather than combining keyword research, rank tracking, and backlinks into one dashboard, it specializes purely in crawling a site and explaining, issue by issue, what's wrong and why it matters — either on your own desktop machine or in the cloud. That narrower focus is deliberate: Sitebulb doesn't try to compete with all-in-one SEO suites on keyword research or backlinks, and instead puts its engineering effort into making crawl output genuinely readable for people who aren't full-time technical SEOs.
Core features
- Desktop crawling for Windows and Mac, giving full control over crawl resources since audits run on your own machine.
- Sitebulb Cloud, a browser-based version of the crawler for teams that prefer not to manage local crawl infrastructure.
- Prioritized recommendations across 300+ SEO issues, translating raw crawl data into explained, actionable findings rather than just raw tables.
- Per-audit URL limits that scale by plan, starting at 10,000 URLs per audit on the entry Lite plan.
- A 14-day free trial equivalent to Sitebulb Pro (desktop), with no credit card required, so you can test the full desktop feature set before buying.
Pricing
- Lite: from $18/month (1 user) — restricted to crawling 10,000 URLs per audit; suited to small and simple SEO audits.
- Higher desktop tiers add more users and larger per-audit crawl limits.
- Sitebulb Cloud is priced separately and is considerably more expensive, starting from £95/month and scaling up beyond £20k/year for large teams doing heavy crawling.
- There's no permanent free plan — only the 14-day free trial (equivalent to Sitebulb Pro desktop, no credit card needed).
Who it's for
Sitebulb suits SEO consultants, in-house technical SEOs, and auditors who want a dedicated crawler with clear, prioritized explanations of site issues rather than a broader marketing suite. Small sites and solo practitioners fit the entry-level Lite desktop plan with its 10,000-URL cap, while larger teams that need bigger crawl volumes or prefer not to run local crawls can move to Sitebulb Cloud, though that comes at a materially higher price point. Because the free trial mirrors the desktop Pro tier rather than a stripped-down demo, it's worth running a real audit on your own site during the 14 days before deciding whether the Lite plan's 10,000-URL cap will actually be enough for your ongoing work.