AIVA is an AI music composition tool that generates original instrumental tracks in more than 250 styles from a text prompt, an uploaded influence file, or a custom-trained style model. It targets content creators, filmmakers, game developers, and hobbyist composers who need royalty-cleared background music without hiring a composer. AIVA runs on a three-tier freemium model: a Free plan for personal experimentation, a Standard plan (from €11/month, billed annually) with limited monetization rights, and a Pro plan (from €33/month, billed annually) that transfers full copyright ownership of generated tracks to the user.
Who builds it
AIVA is built by Aiva Technologies SARL, founded in 2016 in Luxembourg by CEO Pierre Barreau (a computer scientist and composer), CTO Denis Shtefan, and COO Vincent Barreau. The company has received Horizon 2020 EU research funding and investment from backers including Kima Ventures, and in 2017 became, by multiple independent accounts, the first AI officially recognized as a composer by SACEM, the French authors' and composers' rights society. To compose, users pick a style or genre, generate several track variations in seconds, then edit sections, instrumentation and length in AIVA's browser-based or desktop editor before exporting.
Core features
- Composition in 250+ musical styles, spanning cinematic, orchestral, electronic, and pop
- Custom Style Model training: upload your own audio or MIDI file as an influence to steer new generations
- Built-in track editor for adjusting structure, sections and instrumentation after generation
- Multi-format export: MP3 and MIDI on Free/Standard; WAV and all other formats on Pro
- High-volume or automated access via a separately negotiated API licensing agreement, not a self-serve API key
- Desktop app plus browser-based composer, with audio/MIDI upload for custom influences
Pricing
- Free, Forever: €0/month — 3 downloads/month, tracks up to 3 minutes, MP3/MIDI export, AIVA retains copyright, no monetization, AIVA credit required
- Standard: from €11/month (billed annually) — 15 downloads/month, tracks up to 5 minutes, MP3/MIDI export, AIVA retains copyright, monetization limited to YouTube, Twitch, TikTok and Instagram
- Pro: from €33/month (billed annually) — 300 downloads/month, tracks up to 5 minutes 30 seconds, all export formats including WAV, full copyright transferred to the user, unrestricted commercial monetization
- Student/school pricing and high-volume API licensing require contacting AIVA directly; non-annual monthly rates were not published at the time of research, so check AIVA's current pricing page for exact numbers
Who it's for
The Free plan suits hobbyists experimenting with AI composition or scoring personal, non-monetized projects. Standard fits YouTubers, Twitch streamers, and TikTok/Instagram creators who need a steady supply of background music but don't require full copyright ownership. Pro is the tier serious creators, filmmakers, game studios and agencies need once a track will be sold, licensed, or distributed outside AIVA's four approved platforms, since it's the only tier that assigns full copyright to the buyer.