AI Image Comparison

AI Image Generators Compared 2026: Midjourney, DALL·E & Adobe Firefly – Rights, Pricing, Quality

Midjourney, DALL·E, Adobe Firefly, and seven other AI image tools compared head-to-head on commercial usage rights, copyright rules, and pricing — as of July 11, 2026.

Vergleich mehrerer Bild-KI-Werkzeuge: Symbolbild für Rechte, Copyright und Preise bei KI-Bildgeneratoren
KI-generiert (gpt-image-2)

The 2026 AI image generator comparison shows: for Midjourney, DALL·E (OpenAI GPT Image), Adobe Firefly, and seven other providers, image quality is not the primary factor in choosing the right tool — commercial usage rights are. Adobe Firefly and Getty Images AI offer, according to the providers, full indemnification for businesses, while Microsoft Designer's own terms of service permit only “personal, non-commercial use” (as of July 11, 2026). AI image generation (text-to-image AI) refers to software that automatically generates new, previously nonexistent images from a text prompt.

  • Only Adobe Firefly and Getty Images AI offer full contractual indemnification for businesses in this comparison (according to the providers, as of 2026).
  • Shutterstock AI is the only one of the ten providers compared that retains the rights to the generated image itself under its own terms of service (Shutterstock, as of 2026).
  • Microsoft Designer's terms of service permit only private, non-commercial use (Microsoft, as of 2026).
  • At Midjourney, businesses with annual revenue of $1,000,000 or more must have a Pro or Mega plan to fully acquire image rights (Midjourney Terms of Service, as of February 2026).
  • The U.S. Copyright Office clarified on January 29, 2025, that images generated purely from prompts without further human creative input are not eligible for copyright protection in the United States (U.S. Copyright Office, January 29, 2025).

Which AI image generators can I use commercially in 2026?

Of the ten tools examined in the 2026 AI image generator comparison, eight permit commercial use without special authorization under their own terms of service, two tie it to a revenue threshold, and one rules it out entirely (as of July 11, 2026). At Midjourney, paying members may use their images commercially, but companies with more than $1,000,000 in annual revenue additionally need the Pro or Mega plan to fully acquire the image rights (Midjourney Terms of Service, as of February 2026). At Stable Diffusion (Stability AI), commercial use is free under the Community License up to $1,000,000 in annual revenue, above which a paid Enterprise license is required (Stability AI, Community License Agreement). Adobe Firefly, Getty Images AI, and Shutterstock AI additionally combine commercial clearance with contractual indemnification against third-party copyright claims — a protection that neither Midjourney, Stable Diffusion, nor FLUX contractually guarantees. Microsoft Designer is the outlier: according to its support page, the tool is “licensed for personal, non-commercial use with your Microsoft account” (Microsoft, as of July 11, 2026) — making it unsuitable for businesses.

AI Image Tool Commercial Rights Copyright Status Price from Max. Resolution
Midjourney Commercial with restrictions (revenue cap $1M) User owns (per provider) $10/month 2048×2048 px
OpenAI GPT Image (DALL·E) Full commercial use User owns (per provider) $20/month 1536×1024 px
Adobe Firefly Commercial + indemnification User owns (per provider) $9.99/month up to 4K (model-dependent)
Stable Diffusion (Stability AI) Commercial with restrictions (Community License) User owns (per provider) free (open source) up to 2 MP (SD 3.5 Medium)
FLUX (Black Forest Labs) Commercial with restrictions (licensing model) User owns (per provider) usage-based (API) 2048×2048 px (4 MP)
Leonardo AI Full commercial use User owns (per provider) $12/month n/a
Ideogram Full commercial use User owns (per provider) approx. $20/month (independently researched) n/a
Getty Images AI Commercial + indemnification User owns (per provider) n/a 4096×4096 px
Shutterstock AI Commercial + indemnification Provider retains rights approx. $15/month (independently researched) n/a
Microsoft Designer Personal/non-commercial only Unclear $9.99/month n/a

Use of Stable Diffusion under the Community License is free up to $1,000,000 in annual revenue, according to Stability AI, above which a paid Enterprise license is required (Stability AI, Community License Agreement). FLUX from Black Forest Labs is billed on a usage basis via the API, and no fixed entry price is published on its pricing page (Black Forest Labs, bfl.ai/pricing). Prices for Ideogram and Shutterstock AI were independently researched, as neither provider explicitly lists an entry price on its official pricing page; all other prices come directly from the providers' pricing pages (as of July 11, 2026, prices in US dollars, excluding local taxes).

Is Midjourney allowed for commercial purposes?

Yes: paying Midjourney members may use their 2026-generated images for commercial purposes such as advertising or product design. Companies with more than $1,000,000 in annual revenue additionally need a Pro or Mega plan; otherwise, full acquisition of the image rights remains restricted under Midjourney's Terms of Service (as of February 2026).

For nine of the ten AI image tools compared, the provider transfers the rights to the output to the user under its own terms of service (user_owns) — Shutterstock AI is the only exception in this comparison and retains the rights to the generated image itself (Shutterstock, as of July 11, 2026). Shutterstock does make the image available for download to the person who generated it, but at the same time adds it to its own image library, which is licensable to other customers (Shutterstock Contributor FAQ, as of July 11, 2026) — so anyone who generates a Shutterstock AI image receives a license, not exclusive ownership. For Microsoft Designer, the copyright status remains classified as “unclear” under the terms of use of the underlying Bing Image Creator (Bing, Terms of Use Image Creator). Important caveat for all providers' “user owns” assurances: the U.S. Copyright Office clarified on January 29, 2025, that an image generated purely from prompts without further human creative input is not eligible for copyright protection in the United States at all — only works in which a human determined “sufficient expressive elements” are protected (U.S. Copyright Office, NewsNet Issue 1060, January 29, 2025). A provider's ownership assurance therefore does not replace independent legal review in individual cases.

For Adobe Firefly, Getty Images AI, and Shutterstock AI, the provider assumes contractual indemnification against third-party copyright claims, according to its own statements. For Midjourney, Stable Diffusion, FLUX, Leonardo AI, and Ideogram, the user bears this risk themselves under the terms of service — relevant, for example, in the ongoing lawsuit filed by Disney, NBCUniversal, and DreamWorks against Midjourney since June 11, 2025.

Midjourney is “the epitome of a copyright free-rider and a bottomless pit of plagiarism” (translated by the editors)

Disney, NBCUniversal & DreamWorks, in their complaint against Midjourney filed June 11, 2025 (as quoted by Georgetown Law Tech Institute, June 24, 2025)

No: according to its own statements, Shutterstock AI does not transfer exclusive rights to the generated image to the person who created it, but instead also adds it to the generally licensable Shutterstock image library. Anyone who needs exclusive, transferable image rights in 2026 should turn to Adobe Firefly, Getty Images AI, or OpenAI GPT Image instead (Shutterstock, as of July 11, 2026).

How much do Midjourney, DALL·E, and Adobe Firefly cost compared to each other?

At $9.99 per month, Adobe Firefly is the cheapest of the three namesake AI image providers, followed by Midjourney at $10 per month for the entry-level plan and OpenAI GPT Image via ChatGPT Plus at $20 per month (per provider, as of July 11, 2026, respectively). Midjourney no longer offers a free tier, while Adobe Firefly and OpenAI provide a free entry option with a limited quota. In the broader 2026 AI image generator comparison, Stable Diffusion is free to use as a self-hosted open-source model, Leonardo AI starts at $12 per month, and Ideogram costs roughly $20 per month according to independent research, since the provider itself does not list an entry price on its pricing overview page.

Which AI image generator delivers the highest resolution?

Getty Images AI delivers the highest output resolution in the 2026 AI image generator comparison at up to 4096 x 4096 pixels, according to the provider, ahead of Adobe Firefly at up to 4K (model-dependent) and FLUX at 2048 x 2048 pixels, or 4 megapixels, respectively (per provider in each case). Midjourney caps outputs at 2048 x 2048 pixels, OpenAI GPT Image at 1536 x 1024 pixels. For Leonardo AI, Ideogram, Shutterstock AI, and Microsoft Designer, no explicit resolution figure is available according to the provider sources reviewed.

Conclusion: rights before quality — choosing the right AI image generator in 2026

The 2026 AI image generator comparison makes it clear: anyone using AI images for advertising, product catalogs, or client projects should check the usage rights first, not image sharpness. For businesses concerned about liability, Adobe Firefly and Getty Images AI are, according to the providers, the only two tools in the comparison with contractual indemnification. Anyone who prefers open-source control and self-hosting will find the most technically open options in Stable Diffusion and FLUX — but must keep an eye on the respective license's revenue thresholds themselves. For individuals and smaller projects, Midjourney remains the community standard despite its revenue threshold, while Microsoft Designer is ruled out for commercial purposes due to its strictly personal license. Since the U.S. Copyright Office classifies pure prompt outputs without further human creative input as ineligible for copyright protection, no provider assurance replaces independent legal review in individual cases.

Sources

  1. Midjourney – Terms of Service · 2026-07-11
  2. Midjourney – Comparing Midjourney Plans · 2026-07-11
  3. OpenAI – Terms of Use · 2026-07-11
  4. OpenAI Help – Will OpenAI claim copyright over what outputs I generate with the API? · 2026-07-11
  5. OpenAI – ChatGPT Pricing · 2026-07-11
  6. OpenAI Help – C2PA and SynthID in OpenAI generated images · 2026-07-11
  7. Adobe – Firefly Plans & Pricing · 2026-07-11
  8. Adobe – Terms of Use · 2026-07-11
  9. Adobe Firefly Help – Content Credentials · 2026-07-11
  10. Stability AI – Community License Agreement · 2026-07-11
  11. Stability AI – Introducing Stable Diffusion 3.5 · 2026-07-11
  12. Black Forest Labs – Non-Commercial License Terms · 2026-07-11
  13. Black Forest Labs – Pricing · 2026-07-11
  14. Leonardo AI – Pricing · 2026-07-11
  15. Leonardo AI – Terms of Service · 2026-07-11
  16. Ideogram – Terms of Service · 2026-07-11
  17. Getty Images – Generative AI FAQs · 2026-07-11
  18. Shutterstock – AI-generated Content on Shutterstock: Contributor FAQ · 2026-07-11
  19. Shutterstock – Get to know the AI-generated content tool on Shutterstock · 2026-07-11
  20. Microsoft Support – Frequently asked questions about Microsoft Designer · 2026-07-11
  21. Bing – Terms of Use, Image Creator · 2026-07-11
  22. U.S. Copyright Office – NewsNet Issue 1060 (Copyright and AI, Part 2: Copyrightability) · 2025-01-29
  23. Georgetown Law Tech Institute – Disney, NBC Universal, and DreamWorks File Major IP Lawsuit Against AI Image Generator Midjourney · 2025-06-24
  24. terms.law – Midjourney Commercial Use Rights: 2026 Guide (Sekundärquelle, verifiziert Umsatzschwelle aus Midjourney ToS) · 2026-02-12
  25. neolemon – Can You Sell Midjourney Art in 2026? (Sekundärquelle, Cross-Check der Umsatzschwelle) · 2026-07-11

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